Interaction Design: Fasenra.com redesign
Patient website redesign and technical architecture for pharmaceutical brand experience
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I'm a UX Architect with over 10 years of experience designing products that balance user needs with business impact. My work spans the full UX spectrum, from content strategy and information architecture to user research and interaction design, all grounded in mobile-first principles.
I specialize in complex problem spaces at the intersection of technology and experience: API integrations, AI-powered interfaces, and XR environments. Agency work has sharpened my ability to synthesize stakeholder perspectives quickly while maintaining design integrity under tight timelines.
I believe the best UX leaders build systems, not just screens: design tokens, research frameworks, and workflows that move teams from ambiguity to aligned execution. I lead with empathy and clarity.
Patient website redesign and technical architecture for pharmaceutical brand experience
LiDAR-driven echolocation application for blind users to navigate their environment through sound.
Augmented Reality experience for pharmaceutical client presentations
Automated workflow to sync design tokens from Figma to code, keeping design and development in alignment using Model Context Protocol.
My leadership approach centers on empowering teams through clear communication, trust, and a collaborative mindset. I believe the best solutions emerge when diverse perspectives come together with a shared purpose.
I've led cross-functional teams of designers, developers, researchers, and strategists to deliver impactful products. My focus is always on creating an environment where everyone can do their best work.
Team Building, strategic vision and cross-functional collaboration are the pillars of my leadership philosophy.
In my experience, the way to lead is by actively championing experimentation and continuous learning. If the individual demonstrates the process of pitching, doing and creating, it fosters a culture where failure is a learning opportunity and innovation thrives through iterative improvement.
